Being It Icon

An Aesthetic. More than that: A Feminine Language!

We've all heard about the expression "Being an It Girl", but no one can really define it. What does it do? What does it mean? What does it add to life? And somehow, that expression alone carries power, weight, personality. But... what if?

What if I want to be an It Icon instead of an It Girl, is that a possibility? What if I'm not looking for short term glory but long term impact, am I allowed to? What if I want to break the mold, can I dare or should I stick to what I know?

I guess the question is "What is It Icon?"

✦ What is It Icon?

Being an It Icon is all about choosing ourselves first. Choosing to prioritize myself instead of others, choosing my soft side whenever I feel angry or terrible or had a bad day. A reminder that I'm allowed to be human. I'm allowed to dream big, journal, spending hours on self-care and enjoying life the way it comes. With ups and downs, but being grounded in the person I am. I'm allowed to be playful, fun, soft if that's my desire. I'm allowed to be a Gelato. When we talk about Gelato - we think ice cream (Gelato in Italian, such a beautiful language btw). It's a mindset, a mood, a vibe, a flirt.

The misconception that often appears with being an It Girl is being stuck and known for one aesthetic forever, one style forever because that's what makes us "recognizable". So, I can't be an It Girl, honestly, I can't be boxed. Between you and I (I'll get bored), but this is the part we "can't say out loud and should be grateful for it" as if I'm not allowed to evolve with time. It's decided, I'm not an It Girl, I'm an It Icon.

Now the question is: when we talk about being It Icon, what does it really mean? What does it entail?

It's the language of being airy, soft, whipped, cold as if we're an ice cream finally cold enough to take our shape and color. Let's think about it; ice cream in general is cold and icy which means having a cold and icy finish - shiny, glidy, you name it. It's very much giving glow and butter finish.

Beyond that, when consuming an ice cream, it's soft and sweet in terms of taste most of the time. One lick (no, not that kind of lick, let's get our mind out of the gutters) and we feel transported. It's airy, a disappearing sensation, almost like a whipped cream - a lot of outside volume and barely there substance.

An It Icon is the one who isn't afraid to embrace her softness, being airy, playful, flirty (yes, we don't need to lose our personality and spark.).

✦ It Icon Language: In Beauty and Skincare

When we talk about It Icon in terms of beauty and skincare, we talk about a buttery face and makeup that glides.

To start, we need gelato skin for a great makeup look. Here, we're talking a buttery face - a face so hydrated as if we're applying butter on a bread - moist, glowy, well done, wet (no, not that kind Misters, let's keep our head straight).

Any product that provides hydration is a go-to. I recently discovered Korean skincare because I have very dry skin and I can't tell you enough how in love I am with these products.

Once, our skin is buttery, it should be easy to now proceed with our beauty routine as makeup should glide on our face, a dewy foundation, concealer, and the regular beauty routine with setting powder. It does get interesting at the blush part. We definitely prioritize creamy or liquid blush. Now for the eyes and highlighter, we go for softer colors such as champagne, pale green, pink, pastel colors with a dab of a bolder color around the outer corner of the eyes.

Lips - my favorite. Let's give our routine personality It Icons, let's have a great lip. I like to play with contrast and often tend to have a bold lip. In this case, let's go with colors that have a cooler shade such as deep purple, cocoa powder brown, purple leaning burgundy, etc.

Finally, let's not forget our body, we need body highlighter or shiny mist with a silver undertone or silver glitter.

The entire goal is to feel as if we've been kissed by the cold, kissed by softness.

✦ It Icon Language: In Fashion

I love fashion, in case you didn't know. Something about it just sits right with me.

As It Icons, we need to play with colors while embodying the softer side. Balance is the key to any outfit, including an It Icon. Balance can be texture, silhouette, and more. But let's focus on It Icon, it means balancing silhouette. Always having a signature silhouette in everything we wear.

If we're feeling all bodycon, why not add an oversize to enhance the outfit.

The key here is Balance (Yes, we got this!).

✦ It icon Language: In Lifestyle and Wellness

I know, I know. Everywhere we go we see matcha, every time we scroll, we see matcha as if it's the only drink that exists. But lifestyle and wellness is more than that.

In terms of wellness, let's exercise - no, not pilates, let's do some dancing: tap dance, step dance, anything that forces us out of our comfort zone into moving. Why not sip a cup of tea instead of matcha after a workout.

In terms of lifestyle: let's normalize mocktails and cocktails - things that have flavors and bring us genuine joy. A nice pina colada after a long bath. Taking a long bath focusing on lavender and vanilla scent. Fully enjoying life.

We could even book some activities. Let's think about a sweet escape, a 4-6 hours activity such as a spa, pottery, solo date at home and so much more. It Icon Mister Prive can help us curate the perfect activity and help with the entire styling and beauty process for that event. https://iticonmisterprive.com/

✦ It Icon Language: A Cold

The next time, we're getting ready, let's ask ourselves, "Am I in the mood to float? Am I sweet today?"

If that's the case, let's fully embrace our It Icon side.

No matter what happens throughout the day Misters, we can always be It Icon!